Free tool
Free TikTok hook generator
Tell us about your product and who it's for. You get 26 hook lines from proven formulas, with an idea for the first frame of each. Free, no sign-up; nothing you type leaves your browser.
How to use your hook
- Pick the line that sounds like your brand and edit it.
- Show it on screen in the first 3 seconds, so it works with the sound off.
- Say the same words in the voice-over.
- Make the first frame move: a splash, a reveal or a fast push-in.
Why hooks matter
On TikTok, Reels and Shorts, people decide within the first seconds whether to keep watching. A clear hook, a line plus a strong first picture, gives your ad the chance to show the rest.
Updated 29 September 2026